Portfolio

notable projects

+$500K

revenue

Driven for e-commerce client in 1 year

995%

reach growth

Organically grown in 90 days

+200K

impressions

Generated in 7 days for social campaign

case study 1

I developed and implemented a full marketing strategy for a farmer-owned co-op, including a digital campaign, new website content and analytics setup, and paid advertising through Google Search and Meta. I managed creative direction, social media launch, and CRM form integration to support lead generation.

Results:

  • 56.1k organic reach in the first 90 days after launch

  • 32 requests in 25 days of paid ads, marking MCGG’s first measurable online conversions

  • 133% increase in website traffic and improved engagement across social channels

case study 2

I built and executed a 90-day organic growth strategy for a holistic fertility and hormone-health brand. This included managing social media content, email marketing, and automations through Go High Level and ManyChat. I also created an aligned posting rhythm, brand visuals, and lead magnet system to drive consistent awareness and list growth.

Results (90 Days):

  • Reach: +995%

  • Impressions: +1,659%

  • Follower count: +15%

  • Engagement: +824% increase

  • Website taps: +1,139%

  • Established reliable email list growth and automation framework for ongoing conversions

case study 3

I managed multi-platform social media (Instagram, Facebook, LinkedIn, and TikTok) for a career-education company serving consulting and MBA audiences. I oversaw content strategy, creation, and analytics, with a focus on audience growth and engagement.

Results:

  • Scaled LinkedIn carousels to consistent viral reach (50K–200K+ views)

  • Produced multiple viral TikTok videos, reaching 100K–300K+ per post

  • Grew organic engagement rate by over 200% year-over-year

  • Strengthened cross-platform consistency and audience trust over a two-year period

case study 4:
online Storefront

I directed email, campaign, and social strategy for a nationally recognized children’s lifestyle brand. This included managing product launches, creating coordinated email + Instagram rollouts, and optimizing conversion-focused automations for consistent weekly revenue.

Results:

  • $464.9K in revenue (Jan–Dec 2020) with 15.5K orders and 3.3% conversion rate

  • Responsible for 59% of all website traffic through organic marketing and email campaigns

  • Strategized product launches generating up to $43K per month and $30K+ per week during peak seasons

  • Built and managed 35K+ subscriber email list converting at 7–12%, with launch-day sellouts

  • Strengthened brand loyalty and repeat purchases through automated flows and consistent storytelling